W4/What are the pros & cons of using Naver versus Google for research purposes?

 

I usually get information that is close to my daily life through Naver and collect information that is needed for academic research through Google. Naver can search by category, and it shows information that is highly related to me as a priority. Google, on the other hand, aims to search for accurate information based on search keywords.

That's why I pick Naver's most useful search function as "Naver Data Lab." I'm currently working for an advertising company and want to know how people react to certain keywords and how popular they are. "Naver Data Lab" shows how much the search word I want has generated in a particular period of time, age group, and gender. In addition, Naver offers a variety of custom search services.

On the other hand, when I search for a particular search term, Google captures even the smallest clues associated with it and presents accurate results. Also, I can search for things I want to exclude and add (as if coding) using signs such as @, #, and /.

In what circumstances do you use Naver and Google respectively? If you have any other ideas, share your thoughts with me.


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